Positioning You and Your Business Where It Belongs

At On The Map, we do exactly what our name promises: we put you and your business where the world can find you. This is not just a marketing tagline; it’s a system built on experience, strategy, and clarity. There are two key elements to this process: your business profile and your professional personal profile. These are separate yet interconnected, and understanding this distinction is essential to success in the digital age.

Two Profiles, One Strategy

Your business profile focuses exclusively on the company, its services, products, and overall professional identity. The personal profile, in contrast, presents the person behind the business, typically the owner, director, or salesperson, positioned as a subject matter expert.

When we say personal, we mean professional personal. This includes your name, title, work phone, and credentials, not private contact information. The goal is to humanize your business without compromising privacy. Consumers don’t just want to buy a service anymore; they want to know who they’re dealing with, who’s responsible, and who they can trust.

How the Platform Works

On The Map is built around three main content blocks:

Block One delivers news and updates about your business and its visibility journey on the platform.
Block Two outlines your services and details about your company.
Block Three highlights you, your background, experience, and your role within the business.

These blocks are all housed on a single, structured website with dedicated sections: Home, About Us, Type of Service, and Contact, along with direct links to the three main content areas. Each section plays a specific role, but all contribute to the same goal, building trust through consistency and transparency.